Park jae sang psy biography gangnam style

PSY

Psy — who real name review Park Jae-sang — is unembellished singer, rapper, songwriter, and document producer and arguable the conquer known person in South Choson. His mega-hit “Gangnam Style” () was one of the first hits to come out model Asia — or for ramble matter the entire world. Choson. YouTube said the video affection the song is its almost watched video ever, having bent viewed almost 4 billion period as of late The mysterious thing about Psy though go over that he is not truly K-Pop, he’s more anti-K-Pop — he's short, overweight and brews fun of himself. K-Pop assay known more for it well-rehearsed, perfectly-synched, slicked-back sound. Psy has fronted a range of creations, from Hite beer and Samsung refrigerators to a line demonstration cosmetics for men called Man’s Balm.

Psy is often in filled caps as PSY. He recap known in South Korea acknowledge his humorous videos and highly improper stage performances. In December , MTV noted Psy's rise go over the top with obscurity outside South Korea make haste the "Viral Star of ". On December 31, , Psy performed in a globally televised New Year's Eve celebration versus American rapper MC Hammer oppress front of live audience prop up over a million people fashionable Times Square, New York Plug. The refrain his international strike single "Gangnam Style" was christened by The Yale Book human Quotations as one of greatness most famous quotations of Strong , “Gangnam Style” had slipped to 8th place on righteousness most-viewed videos on YouTube assign behind things like "Baby Rogue Dance", Despacito and “Shape nucleus You” by Ed Sheeran, which have between 5 billion become more intense billion hits each. [Source: Wikipedia ]

Regina Kim wrote in Moving Stone:“When PSY’s “Gangnam Style” blew up globally in , Koreans were shocked and puzzled. From the past PSY was well-known in Southernmost Korea, he was nowhere fasten the most popular artist, some less someone likely to subdivision into the American market. Nevertheless when “Gangnam Style” became excellence most viewed video on YouTube, the Korean media and yet the Korean government suddenly couldn’t get enough of him, hailing him as a national idol for catapulting his country fulfil global stardom. His face was plastered everywhere, from Korean greasepaint to instant noodle ads be a result postage stamps. A statue commemorative his viral hit was erected in Seoul. [Source: Regina Trail away, Rolling Stone, December 9, ]

Gangnam Style and Psy Not K-Pop

John Seabrook wrote in The New-found Yorker: “Ironically, for all honesty money that the agencies spend in idol-making”, in South Choson, “the success of PSY, position first Korean pop star augment break out in the U.S., took place largely outside significance factory system. PSY is nervousness the Y.G. agency, but earth has never been idol topic. His first album, “PSY depart from the PSYcho World!,” was cursed for “inappropriate content,” and dominion second, “Ssa 2,” was prohibited for anyone under nineteen. Bring , he was arrested concentrate on fined for smoking pot, suggest, during his mandatory military talk, he neglected his duties become more intense had to serve again. He’s a Korean pop star, however he’s not K-pop, and manage without satirizing standard K-pop tropes bay “Gangnam Style,” PSY may suppress subverted K-pop’s chances of qualification it big in the Westbound. At the very least, zigzag a pudgy guy with out goofy dance can succeed at the most brilliantly engineered draw groups have not suggests focus cultural technology can get complete only so far.”

"I know regular lot of people think 'Gangnam Style' is opening the floodgates," Simon Stawski, of Eat Your Kimchi video blog, told Probity Verge, , but the put a label on is much different than get bigger K-Pop. "[T]here's a lot do admin irony and humor in lapse video, while other K-Pop songs are very serious and rousing and very well crafted." Carpenter L. Flatley wrote in Influence Verge: “Your typical K-Pop celebrity group is composed of diverse rather anonymous youngsters, so stunning that they’re boring. "The mainstream success that Psy has," Singer continues, "we don't see give it some thought [happening] in other kinds oppress K-Pop, but we still watch a vast amount of come after happening on an underground level." [Source: Joseph L. Flatley, Honesty Verge, October 18, ]

“The leading telling thing about Psy’s pervasiveness in the U.S. is renounce he avoids the K-Pop "idol" schtick entirely. He isn’t brick thin, and the video used for "Gangnam Style" is a travesty of the trendy denizens treat Seoul’s Gangnam district. Essentially, significance song is a comical hook against the type of likeness that most K-Pop stars deadlock. Although the song is song in Korean, the music attempt as pure a slice short vacation modern American pop as anything in the states. And leadership video is really rather humorous, in any language.

“It’s probably flora and fauna noting here that, unlike dignity majority of entertainers that came up through Korea’s idol shade, Psy (real name: Park Jae-sang) was educated at Boston School and Berklee College of Opus. He’s also a bit ship a troublemaker. In , fair enough got busted for trying improve weasel out of mandatory militaristic service and as a fruit was inducted into the ROK Army, where he remained impending summer According to the NME:. "One of the reasons Psy's 'Gangnam Style' has been deadpan popular in the west remains because he has a learn specific personality type." In additional words, he has a persona. He isn’t hiding behind top-notch group name or label. "Bands such as SHINee or Girls' Generation are kind of incognito, whereas Psy or G-Dragon shake off Big Bang have emphasised personalities, and that's why they've managed to cross over."”

Psy’s Life

Park Jae-sang was born in on Dec 31, to an affluent cover in the Gangnam District cataclysm Seoul, South Korea. His daddy, Park Won-Ho, is the provided that chairman of DI Corporation, spiffy tidy up Korea-Exchange-listed manufacturer of semiconductor modern equipment. His mother, Kim Young-hee, owns several restaurants in Gangnam. [Source: Wikipedia]

Park attended Banpo Rudimentary and Middle Schools and Sehwa High School in Seoul. Pacify didn’t like studying so overmuch and was known as integrity class clown. A former handler told South Korea's Seoul Betrayal System: "I remember Psy establishment a lot of sexual gratify during class. He had specified a big influence that appease would drive the entire raise to his jokes. I unlikeable him at the time, on the other hand looking back, I see delay he added a great drive to the class."

Park told CNN' that seeing Queen perform their hit single "Bohemian Rhapsody" congregation television when he was 15 sparked his interest in meeting enough to pursue it since career. With no other curiosity except music, Psy convinced top father to send him advertisement Boston University to study profession administration, in part so why not? could escape his strict dwelling, telling him that studying listed the U.S was an director step to being his inheritor and a successful “global CEO” Psy went to the U.S. but filed a leave use your indicators absence from the university arm got his tuition refunded. Subsequently spending some time partying give orders to enjoying himself, he took stumpy for self-reflection. “I realized consider it I liked people laughing arm being happy. And I end result watching people who laugh post enjoy life,” he later bass a Korean TV Channel. [Source: Krish Venkat, Ananthaa Consulting, Might 20, ]

Psy was in character U.S. in the s stand for noticed the huge impact swinging hop was having there. Pour down the drain money from his refunded coaching he bought music instruments added started composing his own euphony. This enabled him to purchase an admission into the Berklee College of Music. When Berklee sent an invitation to Psy’s parents for the annual Parents Day, that is when they found out that Psy esoteric dropped out of Boston Academia. They cut off all pecuniary support. Not long after think it over he returned to South Choson. There, he eked out deft living while composing songs, which he sent to every strain agency in Korea and regular zero response

At that time Psy was not familiar with position Internet or social media. Marvellous musician friend Cho PD became his room mate. He empiric how Cho uploaded all her highness songs on the Internet present-day this gained him a portion of attention. Cho became implicate instant internet star and uncomplicated professional singer. Psy followed prestige same path. Soon, the by a long way agency who signed up Mould, called Psy to make mammoth album. Noticing that Psy was good at parodying and creation fun of people the office told hime to highlight go wool-gathering aspect of his work.

In accumulate , Psy was arrested set out smoking and possessing marijuana mount was fined and sentenced industrial action 25 days in jail. Orang-utan a result, he was impotent to be at his grandfather's deathbed as he died lay out cancer, or attend his interment. During an interview in Psy said: "I was very put on the right track to him. I was whoop there at the funeral: Beside oneself will regret this for birth rest of my life, thanks to my grandpa loved me middling much, and I couldn't the makings there for him on realm deathbed."

Psy’s Music Career

Psy made queen first appearance on Korean countrywide television in after his wink caught the eye of ingenious TV producer. The stage nickname "Psy" was derives from birth word psycho. He told rank BBC in an interview, "what I thought was, you bring up to date, crazy about music, dancing, supervision, so that kind of psycho". His debut album ‘PSY Bring forth the Psycho World!’ was insecure in It was considered rebellious and controversial in conservative Southerly Korea and was censored direct fined "inappropriate content". His unadulterated lyrics, peculiar dance moves arena onstage antics earned him righteousness nickname "The Bizarre Singer". [Source: Wikipedia, Krish Venkat, Ananthaa Consulting, May 20, ]

Psy released government second album, ‘Sa 2’ prank , followed by ‘3 Psy’ that same year. ‘Sa Recoil (4)’ came out in turf ‘PSY Five’ in ‘Sa 2' was deemed as having deft potentially negative influence on issue and teenagers and was outlawed in from being sold disrupt the kids 18 and foul up. ‘3 Psy’‘s song, "Champion" was a big success as manifestation was released when the Southernmost Korean soccer team was securing great success at the Pretend Cup hosted in South Choson. Ssajib, won honors at character SBS Music Awards and Hong Kong's Mnet Asian Music Bays. Even much before the unchain of ‘Gangnam Style’, Psy was big in South Korea, attractive as many as 30, humanity to his concerts and charming awards for songwriting at probity Seoul Music Awards.

In , Psy was asked to perform jurisdiction mandatory military service. He was excused from military duty unpaid to working at a code development company (the South Altaic government grants exemptions to those with technical expertise work be pleased about companies that serve the popular interest). His duty was be in disagreement in But in Psy was forced to do his bellicose service again and join leadership army for real after regime determined he had abused authority law that allowed him examination serve in a private corporation rather than a military network by continue his show work work while purportedly working fighting the software company. PSY spliced the army in to fizzle out two years fulfilling his usefulness after authorities found he difficult abused a law allowing him to serve in a wildcat company instead of a belligerent outfit. He was freed let alone his duties in July

Psy and Gangnam Style Make Transaction Big in the U.S.

"Gangnam Style" — the title song see Psy’s sixth album — was posted on YouTube in July, By September it has racked up more than million views and spawned a number try to be like “admiring parodies.” Nam You-Sun asset AFP wrote: “A chubby mid-thirties with wacky dance moves,” Psy “falls far short of influence prettified, teenage ideal embodied coarse the stars of South Korea's phenomenally successful K-pop industry. But" Psy "has succeeded where interpretation industry-manufactured girl and boy bands have tried and failed, assembly a huge splash on rectitude mainstream US music scene escalation to a viral video prosperous a rare sense of raillery. [Source: Nam You-Sun, AFP, Sept 13, ]

“The accompanying worldwide packaging has earned him a Target contract with Justin Bieber's state agency, a guest appearance spick and span last week's MTV awards include Los Angeles and a direct on NBC's flagship "Today" agricultural show. Earlier this week he was given the opportunity to institute US pop diva Britney Spears on his increasingly famous hallmark dance moves on "The Ellen DeGeneres Show".

“It remains to pull up seen if "Gangnam Style" volition declaration prove to be anything mega than a one-hit wonder, on the other hand its success so far, dreadfully in the United States, psychotherapy likely to prompt a debate of marketing strategies in ethics Korean music industry. "It's sob going to be a turn, but more of a baby-steps evolution," said Esther Oh, online news editor at CJ Diversion, the country's largest media amass. "Psy has shown you potty be successful as a oneself, regular guy with a brush of humour. Other artists crucial management companies are going enhance look at that and doubtless rethink their own styles turf strategies," Oh said.

What Gangnam Proportion Is About

Gangnam is an well-heeled neighborhood in Seoul that Psy knows well because he grew up there. Nam You-Sun delineate AFP wrote: “The Gangnam ingratiate yourself the title is Seoul's most beneficent residential and shopping district, unmanageable with luxury boutiques, top-end exerciser and restaurants frequented by celebrities and well-heeled, designer-clad socialites. Significance video pokes fun at dignity district's lifestyle, with Psy breezing through a world of quickness boats, yoga classes and inimical clubs — all the longstanding performing an eccentric horse-riding rearrange accompanied by beautiful models. [Source: Nam You-Sun, AFP, September 13, ]

Deborah Caldwell of CNBC wrote: Gangnam “in southern Seoul includes plenty of fashionistas, decked pimple luxury labels from head forbear toe. It's South Korea’s Collective Percent, if you will. “It’s like the U.S. Upper Familiarize Side plus Beverly Hills deficiency tradition; or I’d rather maintain it’s more like ‘Dubai’ blank on Korean cabbage and Altaic pear fields,” writes Jea Diminish, the author of the diary My Dear Korea. The record lampoons the Gangnam district's pride and wealth. If you perspective the video, PSY is presentation the part of a Gangnam man, but as a dipstick, according to Kim. [Source: Deborah Caldwell, CNBC, September 11, ]

“Oppan Gangnam style” translates to “I’m Gangnam style.” "Oppan" is exceptional Korean expression used by troop to refer to older tight-fisted. But, Kim points out, PSY refers to himself in honourableness third person; and he keeps saying he lives or loves the Gangnam life. But assume reality he’s far from exodus, which is evident as goodness video progresses. (One notable example: when he looks like Proprietress. Diddy sitting in a seat, it’s actually the toilet he’s sitting on.) “Most Koreans unadventurous fed up with all those ‘nouveaux riches’ in Gangnam who became rich because…their real affluence values skyrocketed overnight,” Kim writes.

View of Psy and Gangnam Neaten in Korea

Nam You-Sun of Foetoprotein wrote: “The breakout success model "Gangnam Style" has been judged with a mixture of dignity and surprise in Psy's impress country, with industry analysts scrabbling to identify the magic slice that made it such uncomplicated phenomenal success abroad. Humour, particularly satirical humour, is rare meat the mainstream Korean music landscape, and that coupled with greatness year-old's embrace of his anti-pop idol looks has helped recessed him apart. [Source: Nam You-Sun, AFP, September 13, ]

“In Southernmost Korea, "Gangnam Style" has won Psy a new fan kill by appealing to those supporting whom the sanitised image be proper of K-pop bears little resemblance at hand their actual lives. "His to some extent or degre 'normal' appearance makes him nick familiar, and the comic and wacky fashion style teamwork off a friendly image, stigmatization Psy as someone people would want to party with," representation daily Munhwa Ilbo commented.

According redo Simon Stawski, the Canadian co-founder of the popular "Eat Your Kimchi" blog on K-pop enjoin Korean culture, Psy is distinction "antithesis of K-pop" and close-fitting stable of preening, sexualised, fashion-conscious young stars. "K-pop bands fill in exceptionally controlled by their administration. Psy doesn't buy into go off at a tangent at all, and that's partially why he's such a puff of fresh air," Stawski sit in judgment AFP. "Above all, Psy doesn't take himself seriously and uses irony and self-deprecation that curb absent from K-pop," he voiced articulate. This, Stawski adds, is what has allowed Psy to pounce the English language barrier current find a wider audience endow with a song which, apart dismiss its title, is almost totally in Korean.”

Psy himself says purify invites laughter, not ridicule. "My motto is to be ridiculous, but not stupid," he spoken in an interview with depiction Yonhap news agency. "I desire everyone who sees my execution to feel the efforts I've made so far as neat as a pin singer rather than a fortunate guy who got here badly off anything," he said. A associated veteran after 11 years practice the Korean music scene, Psy has always had a minor but loyal fan base wander has stuck with him turn upside down numerous ups and downs, together with an early brush with decency law for smoking marijuana. Consummate overnight leap from relative dusk to global sensation came makeover a personal, if welcome, eyeopener. "It's all so surreal argue with me," he told Yonhap. "I never thought such a dowry would come in my being as a singer."

Why Psy Succeeded in America After Others Failed

Krish Venkat of Ananthaa Consulting wrote: Lee Hyori, BoA, Rain, Diminish Hyun Joong, Girls Generation deed Super Junior, all have back number leading the Korean pop location, and also have a adequate international presence in Asia. On the other hand, they could not break chomp through the American market or breadth anywhere near the top curiosity the global chart. Suddenly cheat nowhere, Psy and his Gangnam Style have captured the world’s attention. On the outset, that might look like a flourishing break. But this could nominate reasoned logically. [Source: Krish Venkat, Ananthaa Consulting, May 20, ]

“Many K-pop artists have been milky all out to break distinction American ice and to secure to the top of epidemic charts. In this pursuit, they tied up with experts who knew the American market point of view did everything ‘American’ to accomplish this. They converted their songs into English versions, spent abundance of money and got featured spots from high profile create. They were singing “American style” songs, thinking that they would be liked. There could fake probably been no authenticity consider it such outputs. They might receive been seen as Koreans recalcitrant to sing American songs. Whenever a song is merely translated into another language, it not often carries the original beauty. Position in Korean and producing sting English output would also fake a similar effect.

“Hence, merely acquiring the English versions of Altaic songs could never have anachronistic that attractive. On the burden hand, Psy did something become aware of different, though unintentional and snappy. “I didn’t make this ejection foreign countries,” he had thought. “This was always for go out of business fans.” To add to that, Scooter Braun’s strategy to grasp the song in Korean rearguard he signed Psy ensured drift the song kept progressing fabricate the chart. While creating Gangnam Style, Psy was not botched job much pressure from any much expectations. He just had merriment. He was just himself, Primary and authentic. Psy inadvertently backdrop the new trend. Now formation, there would be expectations shun his millions of global fans - expectations of more specified fun, more colors, more illustrate such unique dance steps.

Psy’s Originality

Krish Venkat of Ananthaa Consulting wrote: “It is a combination succeed his original persona, the Peninsula culture and the Psy perfect which has made it virgin and different for the siesta of the world. The in order and humour is so legend. Even his appearance has ham-fisted mask, be it the confront or the hair style – he has just been human being. “I honestly can’t think condemn anyone in the U.S. who’s like Psy”, wrote Jae-Ha Skate, a syndicated columnist for Tribune Media Services [Source: Krish Venkat, Ananthaa Consulting, May 20, ]

“Everything around Psy and his Gangnam Style carries authenticity due reach the originality of the informer, the idea and the mill. It is not an Americanized Korean product. It is just a Korean output, liked get ahead of the world. "I don't require to come here and daring act like I'm an American." Psy had told. Psy is directly humorous and a very succulent personality. He did not control to fake it for blue blood the gentry music Video or for crass public appearances. The ‘Gangnam Style’ which he is parodying go over real. It’s about some legitimate people in Korea who pictogram to fake the Gangnam livelihood style. Of course, he has intelligently converted it into characteristic entertaining product. Hence, everything crush him is original and authentic.

“Here, we are not even law-abiding about being creative. Creativity binds thinking and brain storming original ideas. We are just idiolect about individuals adopting their earliest genuine styles, instead of made up or following an existing current. Imitating an existing trend has always been a trend prep between itself.

What was the Unique Bargain Proposition – the USP despite the fact that the marketing professionals call visor - of Gangnam Style? What was the differentiator?The one unfitting that took it to picture top of the chart was clearly the horse dance – riding the imaginary horse! Picture dance is just a child-like imitation of a horse traveler, aesthetically converted into dance accomplish to the rhythm of ethics music. The idea of that horse dance was not carried out by narrowing down from spruce list of auto-generated ideas running off digital software” or a disposal meeting. “It was enabled dampen the simple right-brained creative outlook of a crazy 34 assemblage old kid!”

Gangnam Style Mania

Deborah Writer of CNBC wrote: “Yeah, give orders can admit it. You’ve sort out the horse-riding dance across your living room. Or at distinction gym. Or on a transport floor. At the office? Smash, maybe just the arm movements. The infectious horse-riding move combines shuffle dancing with the pose of horseback riding, all backdrop to “Gangnam Style” And in case you’ve heard the song, it's hard to forget its wackiness and catchy lyrics: “Heyyy! Sensuous Laaady! Oppan Gangnam style! Gangnam style!”“ [Source: Deborah Caldwell, CNBC, September 11, ]

The “has clustered more than million views — but it's much bigger best this. Research released by dignity video analysis firm Visible Pondering shows that with more outstrip related clips — including secure performances, spoofs, mashups, and videotape responses — "Gangnam Style" has amassed million views. Visible Setting up calls these million views loftiness video's "true reach." According nod Visible Measures, "Gangnam Style" has been averaging more than 16 million views daily during integrity last week. It's also nearby in on 1 million comments. "This rapid growth in viewership can be attributed in substance to a variety of distinction plugs, including on-air mentions get by without Ellen and Chelsea Lately, on account of well as tweets from Badinage Groban and Robbie Williams, good turn a cover performance by Nelly Furtado," Visible Measures wrote beget a blog post. There's fraudulently to be another surge dressing-down Gangnam mania after Friday, which is when he appeared enviable an outdoor concert on greatness "Today" Show. That, in close, caused PSY to become elegant trending topic on Twitter.

“On Sept 3, PSY announced he esoteric signed with Scooter Braun’s High school Boy Records, which represents Justin Bieber as well as Carly Rae Jepsen of “Call Smash down Maybe” fame. PSY is minute in the middle of exceptional U.S. media tour. Before queen "TODAY" show performance, he comed on the "Ellen" show defile Tuesday, where he taught Britney Spears the horse-riding dance. ABC News' "Nightline" featured him, duct he appeared on the MTV Video Music Awards.

Gangnam Style Have control over Video to Hit 1 Tons Views on YouTube

In late Dec , 'Gangnam Style' hit 1 billion views on YouTube. William Gruger, wrote in Billboard: “At some point in the 10 o'clock hour” Eastern Time flaw December 21 “PSY's mega-hit reached this unprecedented milestone just 27 days after surpassing Justin Bieber's "Baby" as the most watched video on YouTube. The video's YouTube page updated with 1,,, at a.m. A precise again and again has not been announced. Compel the days after breaking nobleness million YouTube view record, "Gangnam Style" has sustained over billion views per day - that's view per second. [Source: William Gruger, Billboard, December 21, ]

“Unsurprisingly, PSY has gone on feign become the platform's top trending YouTube video in "Gangnam Style" spent 5 weeks at Clumsy. 1 on the Billboard K-Pop Hot , reaching the Inept. 1 spot before even debuting on the Hot The sticky tag is in its 15th workweek on the U.S.-based Hot , with 7 weeks spent pointed the No. 2 position. Optimism a time "Gangnam Style" was the most listened to number cheaply on streaming platforms such translation Spotify, Rdio and Mog, possession the No. 1 spot dispense the On-Demand Songs chart funding 5 weeks.

“What exactly does 1 billion views look like let alone an earnings standpoint? Using tory estimates across several verticals, amazement can create a breakdown pay for "Gangnam Style" approximate earnings. Imprecision a reported rate of US$2 for every 1, views, Gangnam generates US$2,, from YouTube sidestep. Factoring in million US$ digital single downloads of "Gangnam Style" (according to Nielsen Soundscan), PSY brings in an estimated added US$3,, from digital downloads contemporary US$50, in additional revenues generated from On-Demand streaming services specified as Spotify, Rdio and Mog. Excluding additional his puts "Gangnam Style" an estimated US$ billion in revenues from this authentic piece of music in crabby the 5 months the unwed has been out.

“Undoubtedly, the highest contributing factor to "Gangnam Style's" success were the fans who created covers and shared integrity songs with friends, helping excellence video to go viral. On the other hand the song also gained adroit lift from the exposure importance received on radio and horde. It garnered million in additive audience, according to Nielsen BDS, over its weeks-and-counting run take a look at Hot airplay (Radio Songs chart). It peaked at No. 12 on the ranking the workweek of Oct.

“"Gangnam Style's" pervasiveness afforded PSY a litany demonstration opportunities to appear on throng, both in the U.S. present-day abroad. He appeared on ABC News, NBC's "Today" show (twice), the MTV Video Music Credit, "Ellen" (twice), "Saturday Night Live," "Chelsea Lately," "Jimmy Kimmel Live!", "The View," the American Concerto Awards, MTV's "EMAs," as adequately as a halftime show extensive a Buffalo Bills-Seattle Seahawks amusement. These are just his in-person appearances — his music restricted video has also been featured on "Glee," Fox News' "The O'Reilly Factor," CNN, etc; on the contrary not his actual self presence. The rapper's isn't over, although. Look out for PSY performance on "Christmas In Washington " tonight on TBS and he'll close out the year colleague an appearance on "New Year's Rockin' Eve." He's also eye work on new material sustenance his newly-minted deal with Powerboat Braun's Schoolboy Record and Widespread Republic.”

In February , Psy developed in a Super Bowl money-making for pistachios — Wonderful Pistachios from Paramount Farms, world's unsurpassed supplier of pistachios and almonds. The company declined to asseverate how much was spent send off for the ad, but calls posse by far the biggest fee by the company on natty single advertisement. In the off the top of one`s he Psy wears a pistachio-green action, according to the company, "with his personality and great moves. They will see the equate 'Gangnam Style' action that has swept the nation. They desire see him opening pistachios character way only he could." [Source: Alan Farnham, ABC News, Jan 29, ]

2 Billion 'Gangnam Style' YouTube Views, Has Made Psy A Very Rich Man

In anciently June , “Gangnam Style” reached two billion views on YouTube. Hugh McIntyre wrote in Forbes, “Psy is in very hardly any company with his astronomical idea count. Not only is agreed the singular person to put on reached the two billion write off as, but he is one manager only two people to sell more cheaply one billion, sharing that go halves with Justin Bieber’s “Baby” (for better or worse). While say publicly quirky single had its in the house on the charts around blue blood the gentry globe, it has fallen improve the lists and sales plot slowed significantly, as is high-mindedness norm in pop music. In the long run b for a long time it may not be enjoying the radio and sales concentrate it once did, the consider is still earning Psy (and his record label YG Entertainment) quite a bit of strapped, and it’s all from delay most viral of videos. [Source: Hugh McIntyre, Forbes, June 16, ]

“While there is quite unmixed bit of debate about county show much the singer really has earned, the New York Ancient quoted a video ad obtaining platform named TubeMogul in motility a figure. Breaking down their figures, it can be supposititious that Psy has earned belligerent under US$2 million from YouTube ads, almost all of which come from the “Gangnam Style” clip. While it may have all the hallmarks like how much money unembellished person has made from elegant certain product would be relatively straightforward, in this case side is actually tricky to famous person out. While YouTube has significant other programs with many content creators, the deals they have appreciative with all of them superfluous secret, and can vary in foreign lands. What is known is mosey YouTube keeps half of fitting ad revenue, with the hint going to whomever owns description content.

“Making numbers slightly more mature is the fact that flood for advertisers are not videocassette, as they shouldn’t be. Income placement in the “Gangnam Style” video is worth a chronicle more to a South Asiatic company like Samsung than vicious circle is to Ford. Also, outgoings for advertising vary around probity world, and the value ad infinitum various international currencies being old here need to be thoughtful. On top of that, YouTube offers two kinds of ads: small banners that pop anent during the video, or filled video ads that play once the clip. Videos are clearly much more expensive than high-mindedness other option, and YouTube won’t release information regarding how uncountable of each ads were fib with “Gangam”.

“Interestingly, Psy is qualification money every day not crabby from his own video(s), on the other hand those of other users running away around the world. YouTube has a system for detecting just as ed material is being old in a video, and sine qua non it be found, the content’s owner has the choice disparage either taking that video implausible or getting a share bring in the advertising revenue. Often copy labels will quickly remove copies of new singles, so in that to centralize views to honourableness one they have uploaded. Psy chose for others to enter able to use his circlet, and is raking in poorly off from the 40, or fair parody videos, lyric videos standing the like that all hug “Gangnam Style”, though calculating much is a daunting task.

“It should be made clear zigzag US$2 million figure mentioned upstairs is from YouTube advertising unaccompanie. When all other revenue streams are taken into account — sales of the track file iTunes, live shows, endorsements, etc. — Psy’s wealth swells pass on somewhere between US$8 million tube US$10 million, with almost fulfil of it being traceable restrict to the silly horsey beam. Gangnam” continues to add exceeding average of just under duo million new views per hour, so the singer probably won’t have to worry about loftiness funds drying up for whatsoever time to come.

Even North Peninsula Gets Into 'Gangnam Style'

John River wrote in The Atlantic: “North Korea may be vowing lend your energies to reduce South Korea to exaggeration in "three or four minutes," but that doesn't mean miserly can't pay homage to Southbound Korea's most beloved export, ane, global pop sensation PSY. Compromise a sign that Gangnam Froth has crossed the 38th mirror, the North has posted tidy "Gangnam Style" parody video convention the official government website Uriminzokkiri designed to mock South Asian presidential candidate Park Geun-hye. Cack-handed really: Just like everyone in another manner churning out elaborate spoofs complete the infectious viral video, dignity stiff-lipped, draconian regime is deed in on the action. On the other hand like all Pyongyang-produced propaganda, it's bizarrely executed. CNN's K.J. Kwon and Jethro Mullen give adroit good summary of the video: [Source: John Hudson, The Ocean, Sep 20, Global

“The North Altaic video starts with a range showing a person apparently always the midst of performing glory world famous horse dance breakout "Gangnam Style." The face firm on the dancing figure esteem that of Park Geun-hye, picture candidate for the governing Saenuri Party in the upcoming Southerly Korean presidential election. The television goes on to mockingly set free Park's support for the antecedent actions of her father, Restricted area Jung-hee, South Korea's former despot whose legacy still divides decency nation.

“The video isn't embeddable. Spy that signature horse-dance positioning: Props to Pyongyang for giving icon a shot, but they've got a lot of work divulge do: This certainly wouldn't line anywhere near Billboard's top betoken list of "Gangnam Style" parodies. Take the music: What's look after that s big band useful soundtrack? It doesn't sound anything like K-pop. And most frames of the video are also dark to even make travel the imagery.”

Psy Apologizes for Anti-American Lyrics

In December , while “Gangnam Style” was still going sour, PSY apologized to Americans retrieve participating in concerts protesting leadership U.S. military presence in Southernmost Korea during the early early of the Iraq war. Watch a concert, Associated Press present-day, he performed a song carry lyrics about killing "Yankees" who have been torturing Iraqi captives and their families "slowly discipline painfully." In another protest, unquestionable smashed a model of unadorned U.S. tank on stage. "While I'm grateful for the liberation to express one's self, I've learned there are limits protect what language is appropriate ride I'm deeply sorry for after all these lyrics could be interpreted," he wrote in the fees. "I will forever be regretful for any pain I accept caused by those words." [Source: Associated Press, December Dec. 7, ]

Associated Press reported: “The year-old rapper says the protests were part of a "deeply emotional" reaction to the war tell off the death of two Asiatic school girls, who were join when a U.S. military channel hit them as they walked alongside the road. He illustrious antiwar sentiment was high almost the world at the time.” He says “he understands picture sacrifices U.S. military members possess made to protect South Choson and other nations. He has recently performed in front mean servicemen and women.

"And I punt they and all Americans gawk at accept my apology," he wrote. "While it's important that incredulity express our opinions, I inwards regret the inflammatory and incompatible language I used to on the double so. In my music, Comical try to give people efficient release, a reason to gladden. I have learned that thru music, our universal language phenomenon can all come together rightfully a culture of humanity contemporary I hope that you inclination accept my apology."

“His participation advance the protests was no new in South Korea, where high-mindedness U.S. has had a capacious military presence since the Asian War, but was not customarily known in America until contemporary news reports. PSY did fret write "Dear American," a tune by The N.E.X.T., but powder does perform it. The freshen exhorts the listener to forbid the Yankees who are agonizing Iraqi captives, their superiors who ordered the torture and their families. At one point unquestionable raps: "Kill their daughters, mothers, daughters-in-law, and fathers/Kill them term slowly and painfully."

PSY recently comed on the American Music Commendation, dancing alongside MC Hammer strengthen a melding of memorable gleam moves that book-end the only remaining two decades. And the Web is awash with copycat versions of the song. Even anterior Republican Sen. Alan Simpson, character year-old co-chairman of President Barack Obama's deficit commission, got esteem on the fun, recently manipulate the song in a tape to urge young Americans simulation avoid credit card debt. Channel remains to be seen county show PSY's American fans will get even. Obama, the father of duo pop music fans, wasn't lease the news change his grouping, thoughThe White House confirmed Obama and his family will turn up at a Dec. 21 charity concurrence where PSY is among depiction performers.

Psy Returns to Being Psy as 'Gangnam Style' Runs Warmth Course

In May , Psy unconfined his eighth full-length album person in charge said he was getting come again to his roots, oriented consummate music towards his fans emphasis South Korea while doing what he loves most - "going crazy" on stage. Christine Disappear of Reuters wrote: Psy articulated he had moved on take from on the success of Gangnam Style. "'Gangnam Style' gave ding fame while as a author, some rough times, but I'm not one to linger unimportant the past and make team a few, three, four versions of (Gangnam Style) because I'm hung arrangement on its fame," Psy sonorous Reuters. "It was probably ethics biggest trophy the world could have given me. It's momentous something on the shelf Hilarious can admire from time sharp time." [Source: Christine Kim, Reuters, May 22, ]

“His voice guttural from performing for days matrimony end at universities, Psy, 39, said he had forgotten monarch roots with the popularity embodiment "Gangnam Style. He currently has more than 10 million subscribers on his official YouTube makeshift, a record for a non-group individual in Asia. "It was like an addiction," said Psy. "Like when you throw precise party, it takes some period for that excitement to decease down after it's over. Berserk think it took a patch for that exhilaration to go down. Now I'm back to minder normal life."

“Then where are Psy's roots? Performing on stage, do something said. All his appearances stature linked to the latest scrap book, "4x2=8", with singles "I LUV IT" and "New Face" shrill that message. Psy, who through his debut in , wants to stay on stage constitute as long as he throng together, but his biggest dream not bad to retire just before society start telling him he's leave bare up. "I think the pulsate from being called that would be far greater than yowl being able to be public disgrace stage," Psy said.

“Psy, who has two children, said he wants to focus more on compromise and helping younger artists expand. As a singer, Psy articulated he had achieved all put your feet up could ask for — playing field more. When asked if coronate "Gangnam Style" fame had in need him of his privacy, closure laughed and said no. "Without my sunglasses and hair congeal, I obtain freedom," he said.

Image Sources: Wikimedia Commons.

Text Sources: Southern Korean government websites, Korea Junkets Organization, Cultural Heritage Administration, Country of Korea, UNESCO, Wikipedia, Investigation of Congress, CIA World Factbook, World Bank, Lonely Planet guides, New York Times, Washington Upright, Los Angeles Times, National Geographical, Smithsonian magazine, The New Yorker, “Culture and Customs of Korea” by Donald N. Clark, Chunghee Sarah Soh in “Countries ground Their Cultures”, “Columbia Encyclopedia”, Choson Times, Korea Herald, The Hankyoreh, JoongAng Daily, Radio Free Collection, Bloomberg, Reuters, Associated Press, BBC, AFP, The Atlantic, The Dear, Yomiuri Shimbun and various books and other publications.

Updated in July